5 Notions To Embrace In Your 2011 Marketing Strategy

2011 Is lurking around the corner. Time to reflect on how well you did (or are expected to do) in 2010 and prepare your strategies for next years. If you are in marketing and/or Customer Relationship Management you will probably be looking at how to balance multi-channel (or cross channel) approaches in combination with the rise of online social networks and new technologies to seek new (Customer) relationships and mine both data and Customer feedback. You may even be thinking about how to design Customer experiences that drive word-of-mouth through these social networks.

Whilst all of these approaches may make sense I like to share with you some of my thoughts on the above and provide you with 5 notions I believe you should embrace in your 2011 Marketing Strategy to start driving for real change and get ahead of the ball-game.

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