Who is Wim Rampen

Wim Rampen

My name is Wim Rampen. On this blog I offer fresh perspectives on Marketing & Service Strategy, Brand Development and Customer Experience Management

My perspectives are based on my continuous search for new developments and putting them in perspective of my 15+ years experience in (leading) Customer Service and Marketing projects & departments.

I am currently leading the Analytics, Customer Experience & Brand Management efforts of a top 3 Dutch Financial (B2C  & B2B Banking & Insurance) for two of their major brands: Delta Lloyd and OHRA.

I have > 15 years experience, of which > 10 years in Marketing & Services in an international environment and of which > 10 years in leading (part of) a Business Unit/Division in both B2B and B2C environments.

Besides through my work I learn from sharing my experience, thoughts and ideas with an international crowd of great thinkers and practitioners like you via this blog and off-line platforms. I’m a frequently asked speaker on (International) conferences. I’m also a guest teacher in several Post-MBA and MSc programmes on marketing, (service) design and Customer service. In 2012 I was awarded “Prof of the Year” by the Dutch School for Customer Management, a private Business School.

If you want to contact me, please use any of the options below.

Wim Rampen

E-mail: w(dot)rampen(at)gmail(dot)com

Phone: +31 (0) 610 536 223

Twitter: @wimrampen

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