I offer (and seek!) fresh perspectives on Marketing Strategy and Customer Experience Leadership. My perspectives are based on 15+ years experience in (leading) Customer Service and Marketing projects & departments. Currently responsible for Customer Analytics, Customer Experience & Brand Management at a Dutch Financial (B2C Banking & Insurance).
I have > 15 years work experience, of which > 10 years in Customer Relationship Marketing & Services in an international environment and of which > 8 years experience in leading (part of) a Business Unit/Division.
Besides through my work I learn from sharing my experience, thoughts and ideas with an international crowd of great thinkers and practitioners like you via this blog and off-line platforms. I’m a frequently asked speaker on (International) conferences. I’m also a guest teacher in several Post-MBA and MSc programmes on marketing, (service) design and Customer service. In 2012 I was rewarded “Prof of the Year” by the Dutch School for Customer Management, a private Business School.
If you want to contact me, please use any of the options below.
Phone: +31 (0) 610 536 223